Selling Your Property

Why do I need a REALTOR ®?

Selling real estate always looks easier when you watch it on TV, where one of those “HGTV people” sticks a sign in the yard and hundreds of people converge on the house. Unfortunately, that’s not how it works.

It takes more than a sign in the yard – much more, in fact. The list of things a REALTOR ® does for their client tops 140 unique steps, processes, and checkpoints. Many of these points are done by the agent behind the scenes so you can rest assured things are handled smoothly.

Working with a REALTOR ® has proven a better yield to someone selling their home. After all, real estate may be your largest financial instrument! The National Association of REALTORS ® research proves that someone trying to sell without an agent will leave money on the table!

An agent can better prepare you for putting your property on the market. From putting that chair in a better spot, to painting the front door, an agent will know how to present your property in the best possibly way.

So what does the right REALTOR ® look like?

You need a REALTOR ® that invests in their own education. Selling a lot of properties without any more education than the basics does not necessarily build the right experience. Look for agents who hold professional designations and certifications as these agents have an array of specialized experience that can best serve you.

Real estate is more than just our local market, so seek out a REALTOR ® who is involved in committees and boards that drive policy. Often these agents have a finger on the pulse of what drives the local market.

Most importantly, you need to be able to trust your REALTOR ®.

No transaction goes precisely according to plan. While you always control the decisions, your REALTOR ® controls the process. When things come up along the way, you need to be able to trust the counsel of your agent, knowing they are truly acting in your best interest.

The right REALTOR ® will always act in your best interest. They won’t tell you what you want to hear, but rather provide solid counsel to reach your goals.

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